YOUNG COMMODORES X DINNER TABLE DOC
Aired on WABC.
“DINNER TABLE DOC IN CONJUNCTION WITH THE YOUNG COMMODORES 2019 CAME TOGETHER TO HELP WOMEN OF COLOR GET THE OPPORTUNITIES THEY DESERVE.”
The Dinner Table Doc helps connect young women to color to mentors in order to help them realize and fulfill their dreams.
The Young Commodores 2019 group at Wunderman Thompson created a campaign to help them get donations as well as volunteers to be mentors. The campaign also aimed to garner more exposure for this non profit organization.
In order to do so we stressed on the relatability factor of how women of color, now wish they had a mentor and the kind of support provided by DTD when they were young. We hope that this relatability will encourage women to donate as well as volunteer.
The TVC
Web Ads and Social
Pass The Crown - Ice Breaker Card Game
( To Use at the DTD Events)
A card game wherein mentees and mentors match the cards, learn, discover their potential and PASS THE CROWN.
A fun and engaging way to break the ice and bond at events.
